Development of Small and Medium Enterprises during Covid-19 Period: The Role of Literacy, Attitude and Productive Economic Behavior

The purpose of this study is to examine the model developing SMEs in socio-economically unpredictable crisis COVID-19 pandemic. Work from home and all activities are carried out online, implementation Social Restrictions has an impact on economic crisis. Many survive or close their businesses, other hand, new entrepreneurs emerge. Economic literacy (EC), digital (DLT), entrepreneurial attitude (EAT), productive behavior (PEB), business development (EBD) were analyzed as research models with a survey obtain latest field data, by exploratory factor analysis AMOS confirmatory 25. theory planned Ajzen was developed predictor for businesses. Quantitative population garment SMEs, total 203 who have online production sales sample. This succeeded testing 6 proposed hypotheses one hypothesis rejected. results met suitability criteria, that based high skills will increase good attitudes so formed which ultimately ability survive, grow develop during pandemic For further researchers wider sample area well potential factors such skills.
 
 Received: 17 April 2022 / Accepted: 16 August Published: 2 September